How to use POI database to map market share | Targetron

How to Use POI Database for Market Mapping

A POI database is more than a list of coordinates. When enriched with ownership, behavior, and location context, it becomes a powerful tool for market mapping, lead generation, and local business discovery. This guide shows how to use POI data more strategically.

By Ed, ago
B2B lead generation vs. manual prospecting Targetron

B2B Lead Generation vs. Manual Prospecting: What Scales Better

Sales reps spend only 28% of their day actually selling. The rest is lost to a research chokepoint that kills growth before the first email is even sent. This guide breaks down the choice between b2b lead generation vs. manual prospecting and reveals a 5-step hybrid workflow that allows you to scale volume without losing the personal touch. Stop the manual grind and start your day with verified direct dials.

By Ed, ago
Healthcare Leads Using Targetron

Healthcare Lead Generation: How to Generate Leads for Providers

With the average healthcare sales cycles stretching to 14.7 months and buying committees growing to 22 decision-makers, traditional cold calling is no longer enough. Successful healthcare lead generation requires a move toward permission-based sales and high-intent data. This guide explores how to bypass generic admin inboxes and use precision filtering to reach decision-makers.

By Ed, ago